The Benefits Of Using Duratrans Ads In Marketing

Advertising is one of the most important aspects of running a successful business. In fact, the way that you choose to advertise can have a huge effect on whether or not you are able to find your target audience and customer base.  There are many ways to go about advertising, and with newer tech comes newer ways to make eye-popping ads that can grab the attention of potential customers.  While many companies still use more traditional marketing tactics, those that are on the cutting edge are always looking for the most creative ways to get the attention of those who might be interested in their products and services.  Digital technology and the internet allows people to provide excellent ads that will draw people in right away.

One form of advertising that kind of sits in the middle of traditional and more technologically advanced types of ads is called duratrans.  It actually stands for Endura Transparency technique, and it is a way of producing images that are backlit in order to grab more attention from the viewer.  Basically, graphics get printed on a film that is see through, which then allows you to shine a light behind them so that they will pop out at anyone who happens to look at them.  This is definitely a good technique for those who want their ads to stand out in a crowded area or a place that is not very well lit.


In fact, you will generally find this sort of advertising in places like subways, where a regular ad poster really can’t be seen all that well.  The best part about it is the fact that it generally does not cost that much to produce, and so you can get a bunch of ads printed for a very low cost.  This is why you will generally see companies order a whole bunch of these ads at once, as they will be able to place them at a lot of different areas in order to increase their marketing reach.

If you run a company and you are looking to find new and effective way to market your products and services, then this just might be what you are looking for.  All you have to do is run a search on the internet, and you will be able to find some great examples of this ad technique.